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Banner Advertising on

By Advertising Department
Posted Wednesday, April 18, 2007

e-mail E-mail this page   print Printer-friendly page is an on-line resource of the Chatham Journal.

It is a collection of sports images by sports photographer Gene Galin.

The size of the collection and the numbers of visitors, page views and bandwidth demand has increased over the years.

Banner advertising - you can place banner ads on the web site


* Over 259,000 unique visitors
* Over 1,750,000 page views consisting of:
- 150,000 main page views
- 350,000 index page views
- 1,250,000 image page views

On-Line Advertising

Main page
Banner ads (728x90) - $7.50 per 1,000 impressions.
Minimum order - $225 (30,000 impressions)
Home page -

Index pages
Banner ads (468x60) - $4 per 1,000 impressions.
Minimum order - $200 (50,000 impressions)
Index page example -

Image pages
Banner ads (468x60) - $2 per 1,000 impressions.
Minimum order - $200 (100,000 impressions)
Image page example -

Need a banner ad designed? Banner ads start at $20.

For more information or to place an advertisement: call 919-968-4341 or email our advertising department

All listed sizes are in pixels, based on vertical x horizontal format.

Full size banners are acceptable between 10K & 15K file sizes in .jpg or .gif formats. This limitation is in place to provide the best user experience.

Statistical Reporting: Advertisers can select to receive a statistical report by email on a daily to weekly basis.

When designing your banner content, try to ensure that you give the visitor a reason to click on your banner, otherwise your advertising is wasted. From our experience, the most effective way of doing this (apart from the usual "Free!" offers), is to ask a question that creates some kind of compelling mystery that cannot be answered unless they click on your banner.

The Chatham Journal requires all ad campaigns to be pre-paid unless otherwise agreed upon by both parties in writing. Minimum order is $200. Orders up to $2,000 can be accepted via PayPal.

Banner advertisements on are sold based on the actual number of times visitors have seen your ad (page views) measured in Cost Per Thousand "impressions" (CPM). There is a base fee minimum of $200 paid in advance by secure online credit card transaction for placement of a banner ad.

All listed rates are in US$ and subject to change. Changes doesn't apply to advertisers who are in a contractual agreement.

Placements are subject to availability. Pricing is based on 100% premium placements: banners within 2" of top of page.

The Chatham Journal Newspaper reserves the right to decline any advertising. Ad banners that threaten the visitor or their computer, or otherwise intentionally mislead visitors into clicking on their banners are prohibited. The subject material of the linked page should be directly related to the message reflected in the banner ad. The Chatham Journal Newspaper is not responsible for the content of third party sites that are directly or indirectly linked from the web site. Advertisement on this site does not imply endorsement of the advertised product, company or service.

For more information or to place an advertisement: call 919-968-4341 or email our advertising department

************************** is a product of the Chatham Journal Newspaper and sports photographer Gene Galin. is not an official ACC website. All ACC team logos are Registered Trademarks of the respective ACC member schools

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